Net News search results for: mindshare
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April 21, 2015
Bob Pittman, Catherine Hughes Among Honorees At Ad Hall Of Fame Event
Radio was front and center at last night’s ADVERTISING HALL OF FAME induction ceremony, with both iHEARTMEDIA Chairman/CEO BOB PITTMAN and RADIO ONE Founder CATHERINE HUGHES being honored for their contributions to advertising. Others inducted last … more »
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November 13, 2013
New Study Touts Effectiveness Of Radio Advertising
A study done by the U.K.’s RADIO ADVERTISING BUREAU, along with major international ad buying shops including MINDSHARE, MEDIAVEST, MEDIACOM and HAVAS MEDIA GROUP has good news for business spending money on the radio. The study evaluated … more »
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October 24, 2013
DASH Conference Day Two -- A Deeper Dive Into What's 'Under The Hood' In The Connected Dashboard
Day two (NET NEWS 10/23) of the DASH CONFERENCE, sponsored by JACOBS MEDIA, RADIO INK and VALERIE SHUMAN at the WESTIN HOTEL in DETROIT, opened with remarks by ERIC RHOADS and FRED JACOBS. First session -- What’s New in the Car? Moderator … more »
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July 10, 2013
Colin Kinsella Named CEO For Mindshare NA
MINDSHARE NORTH AMERICA has tapped COLIN KINSELLA as CEO. KINSELLA joins from PUBLICIS GROUPE’s DIGITAS, and replaces ANTONY YOUNG, who will take on a new role at MINDSHARE. "Our challenge as a business is to realize media's potential to … more »
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October 17, 2012
Arbitron PPM Data With Media Monitors Commercial Airplay Data Now Available Through GfK MRI
ARBITRON is partnering with GfK MRI and MEDIA MONITORS to boost radio's presence in marketing mix models and help advertisers gain better insights in to radio's return on investment (ROI). ARBITRON's "model-ready PPM radio ratings data" will be … more »
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March 12, 2012
Radio Express Launches Radio Show In Mexico
International radio programmer RADIO EXPRESS is teaming with FORD MOTOR COMPANY/MEXICO and its ad agency, MINDSHARE, to launch a new two-hour weekly radio show, "Tu Primera Vez presentado por Ford Ikon." The 13-week show, hosted by SERGIO … more »
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November 9, 2011
Who Leverages Social/Digital Media The Best? Lori Lewis Knows!
JACOBS MEDIA Digital and Social Media Strategist and ALL ACCESS "MERGE" columnist LORI LEWIS shares a great story for our business. With all the random acts of digital happening, LORI showcases talent in our industry that are effectively … more »
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October 25, 2011
Jacobs Media Searches For Radio's Interactive Superstar
Everyone's talking about social media, but who is radio's leading expert when connecting listeners to radio brands? JACOBS MEDIA wants to know, and the winner of "Radio's Interactive Superstar" will make a guest appearance at SUMMIT 16, the … more »
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March 11, 2011
dmr Announces Social Media Partnership With Curiosity Advertising
dmr has entered into a partnership with social media and consumer insight firm CURIOSITY ADVERTISING, a privately held CINCINNATI-based company with extensive social media success and thought leadership working with leading regional and international … more »
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September 3, 2009
COO Thomson Exiting Global Radio
U.K. group GLOBAL RADIO COO DON THOMSON will leave the company at the end of SEPTEMBER. THOMSON, who joined GLOBAL when it bought CHRYSALIS RADIO, where he was Commercial and Operations Dir., will not be replaced at GLOBAL. In addition, advertising … more »