Net News search results for: nielsen marketing cloud
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June 14, 2017
Nielsen Launches Audio Data Management Platform, Inks Westwood One As Charter Client
NIELSEN has launched a new audio data management platform and has signed WESTWOOD ONE as its charter client. NIELSEN Marketing Cloud and its NIELSEN DMP platform offers cross-indexing of audience demographics, purchases, and behavior against programming … more »
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May 8, 2017
Nielsen And CBS Radio Extend Audio Ratings Agreement
NIELSEN has renewed its NIELSEN AUDIO agreement with CBS RADIO and will provide measurement services to CBS RADIO’s 117 stations across 26 markets. "CBS RADIO offers consumers unprecedented access to the content they want to hear including … more »
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May 4, 2017
It's A Full Day Of Events At WWRS 2017
The WORLDWIDE RADIO SUMMIT continues TODAY (5/4) at THE W HOTEL/HOLLYWOOD. Opening Session: How Radio Is Evolving For New Platforms After ALL ACCESS' JOEL DENVER and A&R WORLDWIDE's SAT BISLA welcomed the assemblage and introduced, with … more »
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September 20, 2016
Nielsen And Vision Critical Announce Strategic Alliance
NIELSEN and VISION CRITICAL, a cloud-based customer intelligence platform provider, have announced a strategic alliance that the companies say, "will enable clients to better understand their customers and build more authentic customer … more »
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April 21, 2016
Nielsen Reports 1st Quarter 2016 Results And Increases Quarterly Dividend 11%
NIELSEN HOLDINGS has released first quarter 2016 financial results, along with news that its Board of Directors approved an increase in the company’s quarterly cash dividend of 11% to $0.31 per share. Revenues were $1,487 million for the first … more »
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November 5, 2015
It's Day Two Of The DASH Conference
The DASH CONFERENCE is into day two at the Westin DETROIT Metropolitan Airport Hotel. The two-day conference offers attendees the opportunity to sit down with broadcasters, car companies, automotive suppliers, streaming radio providers, … more »
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April 13, 2015
Nielsen Names Harish Peri SVP/Product Marketing
HARISH PERI has joined NIELSEN as its SVP/Product Marketing across its ratings and planning products, effective today, reporting to EVP/Global Product Leadership MEGAN CLARKEN and Chief Marketing Officer MARCY SHINDER, based in NEW YORK. PERI will drive … more »