Net News search results for: radio effectiveness program
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November 15, 2010
Bob Pittman Joins Clear Channel; CC Radio Will Report To Operating Committee Through Pittman
CC MEDIA HOLDINGS and its wholly-owned subsidiary, CLEAR CHANNEL COMMUNICATIONS, INC., has named ROBERT W. PITTMAN, former CEO of MTV NETWORKS and AOL NETWORKS and former COO of AMERICA ONLINE and AOL TIME WARNER, Chairman of Media and Entertainment … more »
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October 12, 2010
New Study Proves Effectiveness Of FM Alerts
GLOBAL SECURITY SYSTEMS has completed a FEDERAL EMERGENCY MANAGEMENT AGENCY-funded study conducted by NORTHROP GRUMMAN CORP. that confirms the effectiveness of FM radio-based alerts and warnings provided by ALERT FM. ALERT FM is the personal emergency … more »
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June 25, 2010
2010 Radio Show Agenda Released
THE 2010 RADIO SHOW, jointly produced by the RADIO ADVERTISING BUREAU and THE NATIONAL ASSOCIATION OF BROADCASTERS, will feature a collaborative programming lineup examining the key issues and innovations impacting today's radio business. This year's … more »
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June 2, 2010
Dial Global, Clear Channel Join ARF
DIAL GLOBAL and CLEAR CHANNEL COMMUNICATIONS are the newest members of the ADVERTISING RESEARCH FOUNDATION. They are the 27th and 28th new members to join the ARF in 2010, which demonstrates the increasing importance of research and high levels of … more »
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October 9, 2009
Borrell Says Online Advertising Is Slowing
While online advertising will increase 5% to $14.9 billion next year, it's viewed with some negativism according to a new report from BORRELL ASSOCIATES as that growth rate would be less than half the 12% gain (to $14.2 billion) that the local media … more »
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June 29, 2009
Arbitron Welcomes House Inquiry Into PPM
The Chairman of the House Oversight and Government Reform Committee has launched an investigation into the Personal People Meter and its reputation for under-representing certain ethnic and age groups, REUTERS reports. In response, ARBITRON stated that … more »
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February 16, 2009
Survey Says Listeners 'Dissatisfied'
Residents living in six U.S. cities are for the most part dissatisfied with local radio, a new report from the Rochester Institute of Technology says in a report carried on BIZJOURNALS.COM. According to the study, radio listeners in the DALLAS-FORT WORTH … more »
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January 8, 2009
Katz Media Downsized; New Marketing Unit Launched
ALL ACCESS has learned that CLEAR CHANNEL-owned KATZ MEDIA is completing a staff downsizing that affects roughly 122 people from all departments, but mostly in sales, which accounts for an overall reduction of 8.5% of the workforce. While this is not … more »
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September 18, 2008
Arbitron Offers ROI Sales Toolbox For PPM Markets
ARBITRON has put out a 10-piece marketing kit to help radio station sales execs in PPM markets demonstrate radio’s effectiveness at reaching consumers. Station executives in NEW YORK, MIDDLESEX-SOMERSET-UNION, NASSAU-SUFFOLK, LOS ANGELES, … more »
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August 11, 2008
Fisher Ups Robert Dunlop To SVP/Operations
FISHER COMMUNICATIONS has promoted ROBERT I. DUNLOP to SVP/Operations. DUNLOP will have operational responsibilities for FISHER's 28 broadcast properties and will continue to oversee the Company's digital and technology initiatives. DUNLOP has been with … more »