Net News search results for: ratings prospects study xx
-
July 30, 2018
NuVoodoo Media Study Finds Rampant Listener Cynicism About Radio Music Programming
NUVOODOO MEDIA SERVICES will reveal key findings in its 12th and latest NUVOODOO Ratings Prospects Study in a series of free webinars presented by EVP/Research Analysis LEIGH JACOBS and EVP/Marketing Insights MIKE O’CONNOR, beginning WEDNESDAY, … more »
-
July 23, 2018
nuvoodoo Asks: True/False - Radio Playlists Are Small To Save On Licensing Fees
The results of the latest NUVOODOO RATINGS Prospects Study, the twelfth, are out. LEIGH JACOBS and CAROLYN GILBERT are busy crunching the numbers so the company can roll them out in webinars starting on AUGUST 1st. You can reserve a spot for that event … more »
-
May 2, 2018
NuVoodoo Study: Listener Name Dropping May Increase TSL
The latest NUVOODOO RATINGS PROSPECTS STUDY found that more than half of likely ratings participants would listen to the radio more if they think they may hear their name or the name of someone they know on-air. The finding is one of 15 new insights from … more »
-
April 16, 2018
The NuVoodoo Complete Guide To Digital Marketing Webinar Starts April 23rd
NUVOODOO's LEIGH JACOBS, CAROLYN GILBERT and PJ KLING will host another webinar starting APRIL 23rd, opening up deeper insights from the latest NUVOODOO RATINGS Prospects Study 11 along with insights from past studies and teaming these deep data … more »
-
March 6, 2018
NuVoodoo Study Shows Increased Ownership Of Smart Speakers Among Radio Ratings Participants
NUVOODOO MEDIA SERVICES has released data from its latest NUVOODOO Ratings Prospects Study from JANUARY that indicates a sharp rise in smart speaker ownership among radio ratings participants since the last study in AUGUST. In the new study, … more »
-
February 5, 2018
NuVoodoo Study Reveals That Likely PPM Participants Are More Likely To Play A Local Contest With A Smaller Prize
NUVOODOO MEDIA SERVICES has released the findings from a Ratings Prospects Study of 3,041 respondents, ages 14-54, across all PPM markets, that revealed among likely PPM participants, 59.8% of respondents are more likely to play a local radio contest … more »
-
October 5, 2017
NuVoodoo Study: Smart Speakers Potentially The New Home Radio
In its latest Ratings Prospects Study of nearly 3,000 persons 14-54 across all PPM markets, NUVOODOO MEDIA SERVICES discovered that of the 15.5% of the population who own one or more AMAZON ECHO or ECHO DOT smart speakers in their homes, 46% are … more »
-
September 19, 2016
NuVoodoo Ratings Study Reveals That 49% Of Likely PPM Participants Believe Most Radio Station Contests Are Rigged
NUVOODOO MEDIA SERVICES has released its recent Prospects Study of over 3,500 subjects, that revealed that 49% of likely PPM participants believe most radio station contests are rigged – and over half among 18-44 year olds. Among likely PPM … more »
-
November 4, 2015
NuVoodoo Ratings Asks, 'Does Live & Local Really Matter?'
On its blog, NUVOODOO RATINGS notes, "Experienced broadcasters know it intuitively -- that music radio sounds better with a live human introducing the music and relating to the listener. As many times as talented producers are able to whip up … more »
-
September 8, 2014
NuVoodoo Study Reveals That Radio Remains Strong With Likely PPM Participants
NUVOODOO MEDIA SERVICES has released additional findings from its fourth and latest NUVOODOO Ratings Prospects Study. Among nearly 1,100 respondents, ages 14-54 in all PPM markets, 89% use radio daily among those who say they would participate in a … more »