Net News search results for: sample logic
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July 8, 2009
AHAA Joins Media Rating Council
THE ASSOCIATION OF HISPANIC ADVERTISING AGENCIES (AHAA), no fans of ARBITRON's PPM, has joined the MEDIA RATING COUNCIL (MRC), the industry-funded self-regulatory body that audits and accredits audience rating services. The AHAA Board of Directors … more »
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May 20, 2009
WSM-A To Air 'This Is My America' Radio Special
GAYLORD Country WSM-A/NASHVILLE will air the radio special, "This Is My America," this weekend (5/23-24) and on MEMORIAL DAY (MONDAY, MAY 25). The show features interviews with selected writers and performers from the album of the same … more »
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March 4, 2009
SRA, NABOB Unhappy With Arb 'Enhancements'
The SPANISH RADIO ASSOCIATION and the NATIONAL ASSOCIATION OF BLACK OWNED BROADCASTERS expressed their disappointment and frustration with ARBITRON’s recent promises to upgrade its PPM sampling methodology (NET NEWS 3/2). The two organizations … more »
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March 2, 2009
Arbitron Cites Improved PPM Data Enhancements
ARBITRON has confirmed that it has made a number of key methodological enhancements in all PPM markets, to meet the agreements it made with the Attorneys General of NEW JERSEY, NEW YORK and MARYLAND. The enhancements are in cell phone-only sampling; … more »
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February 6, 2009
Arb Reaches Agreement With Maryland A.G.
ARBITRON has reached an agreement with the Office of the Attorney General of MARYLAND regarding the company’s PORTABLE PEOPLE METER radio ratings services in WASHINGTON D.C. and BALTIMORE. ARBITRON has agreed to a number of actions in these two … more »
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September 18, 2008
Radio Group Heads: It's All About Perception
Contrary to popular belief, radio's glass is half-full, not half-empty. That was the common refrain from five radio group executives, who asserted that radio's problems are a matter of perception rather than reality at an NAB RADIO SHOW … more »
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September 5, 2008
FCC Asks For 'Comments' About PPM
The FCC has responded to a filing by the PPMC by setting a SEPTEMBER 24th deadline for "Comments on the Emergency Petition" that claims the PPM ratings system could hurt minority broadcasters. The Coalition claims PPM methodology undercounts … more »
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July 10, 2008
Media Monitors' 'Fingerprinting' Gets Patented
THE U.S. PATENT AND TRADEMARK OFFICE has approved the issuance of a patent for MEDIA MONITORS' method for determining likelihood of matches between source data and reference data, which was filed AUGUST 19th, 2003. This patent covers the data gathering … more »
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May 12, 2008
Arbitron: On Target For Hitting Monthly April Benchmarks
ARBITRON spokesperson JESSICA BENBOW released a statement today, touting progress in the PHILADELPHIA PPM, Week 3: "We are managing our benchmarks in terms of how we’re performing against our expectations for the month. The industry has made … more »
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April 23, 2008
Arbitron Outlines PPM Efforts; Kabrich Isn't Sold
ARBITRON released data TODAY (4/23), outlining the results of their efforts regarding PPM sample size and more. In the report, ARBITRON wrote: "Over the past couple of weeks, we’ve been keeping you up to date on the progress of our 25-34 … more »