Net News search results for: scba q
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January 2, 2019
Southern California Broadcasters Association Reports Record Breaking Political Ad Revenue For 2018
The SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) is reporting record breaking 2018 political ad revenue from its Radio members in LOS ANGELES and SAN DIEGO. Total political ad revenue for 2018 for the LOS ANGELES market was $14,669,603 and … more »
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October 22, 2018
SCBA/Nielsen Study Looks At Radio's Influence On Auto Sales
The SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION has commissioned NIELSEN AUDIO for another research study, this one on “The Real Value of SOUTHERN CALIFORNIA Radio to the Automotive Industry.” The study, the second in fifteen months … more »
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April 17, 2018
The Southern California Broadcasters Association Publishes Its SCBA Digital Information Series
THE SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) has published the SCBA Digital Information Series, which is a series of brief essays on all aspects of digital advertising. Each information series focuses on one topic and how it relates to Radio … more »
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December 19, 2017
Southern California Broadcasters' Association Releases Q1 2018 Market Guidance Report
The SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION has published its SCBA Quarterly Market Guidance Report for Q1 2018 for its member radio stations, clients, ad agencies, media buying services, PR firms and press on its website at www.scba.com. The report … more »
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November 15, 2017
SCBA Pres. Thom Callahan To Speak At J.D. Power/NADA Auto Industry Event
SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) Pres. THOM CALLAHAN will be a featured speaker at the J.D. POWER/NADA automotive industry event entitled; “Automotive Conference-LA” on NOVEMBER 28th at the INTERCONTINENTAL hotel in … more »
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September 15, 2017
SCBA Elects 2018 Officers
The SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) has elected new officers for the 2018-2019 term. The new executive committee members for the new term beginning JANUARY 1st, 2018 are: MILES SEXTON, POINT BROADCASTING CEO, as Chair of the SCBA … more »
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June 27, 2017
Southern California Broadcasters Association Releases Quarterly Market Guidance Report For Q3 2017
THE SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) has published its Quarterly Market Guidance Report for the third quarter of 2017 for its SOUTHERN CALIFORNIA members. “The SCBA Quarterly Market Guidance Report for Q3 2017 is our most … more »
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June 14, 2017
SCBA, Nielsen Audio Release New Study on Radio's Ability To Influence Auto Buyers
The SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION, (SCBA) along with NIELSEN AUDIO, has collaborated on an in-depth study of vehicle buyers in both LOS ANGELES and SAN DIEGO. “The Automotive Path to Purchase Study” showcases critical new … more »
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March 30, 2017
Southern California Broadcasters Association Releases Q2 2017 Guidance Report
The SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) has released its Quarterly Market Guidance Report for the second quarter of 2017. The report covers market conditions, listenership trends, key advertising category trends, regional economic … more »
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February 22, 2017
Southern California Broadcasters Association Scholarship Application Process Now Open
In cooperation with the CALIFORNIA COMMUNITY FOUNDATION, the SOUTHERN CALIFORNIA BROADCASTERS ASSOCIATION (SCBA) has announced that the application process for its 2017 SCHOLARSHIP FUND is now open. Interested parties can register … more »