Net News search results for: steve mulder
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December 2, 2020
IAB Tech Lab Seeks Comments On Podcast Measurement Technical Guidelines 2.1
The IAB TECH LAB has opened its Podcast Measurement Technical Guidelines 2.1 for a 30-day public comment period ending DECEMBER 31st. The latest revision includes several updates from the previous version, which was adopted in 2017, including user … more »
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July 8, 2016
Measurement, Airchecking, Creativity: Podcast Movement 2016's Final Day
The final day of PODCAST MOVEMENT 2016 features more sessions on topics from production to measurement to marketing, capped by keynotes from the hosts of "ANOTHER ROUND" and GIMLET MEDIA's ALEX BLUMBERG. Measurement 101 The day began with a … more »
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November 20, 2014
NPR Streaming: Total Listening Hours Up, But Cume Drops
NPR Dir./User Experience and Analytics STEVE MULDER has posted his analysis of public radio streaming, and he says, "I have good news and I have bad news: Looking across the entire system, our station streaming is growing, but our audience … more »

