Net News search results for: vp/ppm
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July 16, 2008
PPM Conference Call: Best Data Yet
The PPM, to paraphrase a BEATLES song, is "getting better all the time." That's the gist of the data presented during ARBITRON's conference call earlier TODAY. The call originated from WYOMING, the location of the ARBITRON … more »
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May 22, 2008
Fireworks On The Monthly Arb Con Call
ARBITRON kicked off its monthly PPM call with a heavy hitter who took a major shot at other radio groups that are demanding MRC accreditation before rolling out PPM. CBS RADIO Pres./CEO DAN MASON opened the session by citing the PR campaign institute by … more »
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March 28, 2008
Arbitron: Urban PPM Numbers Way Up
ARBITRON's FEBRUARY PPM conference call, while illustrating the incremental improvements the ratings firm is making in meeting its benchmarks, was largely spent on showcasing the efforts it has made to rebut any contention that the PPM is automatically … more »
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November 9, 2007
Arbitron Agrees To 'Yet Another' Independent PPM Review
In a lengthy response to ostensibly address the concerns of the NATIONAL ASSOCIATION OF BLACK OWNED BROADCASTERS, (NABOB), ARBITRON basically defended the development and rollout of the PPM, nonetheless agreed to have "yet another independent body … more »
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October 8, 2007
Project Apollo Pilot Expands Coverage To Include Radio Networks
PROJECT APOLLO, the joint initiative of ARBITRON and THE NIELSEN CCOMPANY announced today that audience estimates to the radio commercials broadcast on the network and syndicated programs provided by DIAL GLOBAL, JONES MEDIA AMERICA, PREMIERE RADIO … more »
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October 4, 2007
PPM Says 'Good Morning, New York'
ARBITRON hosted a NEW YORK market Radio breakfast THURSDAY (10/4) at the GRAND HYATT in MANHATTAN, with a full compliment of radio programmers and salespeople, as well as agency planners and buyers on hand to hear about the rollout of the PERSONAL PEOPLE … more »
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September 12, 2007
Arbitron Holds PPM ConCall, Advisory Council ConCall Friday
It's been quite a hectic day for the folks at ARBITRON. After hosting the second in a series of PPM conference calls regarding the problematic PHILADELPHIA and HOUSTON PPM data, the ARBITRON ADVISORY COUNCIL set its own conference call for … more »
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May 30, 2007
Arbitron Ups Claudine Knisley To Dir./Syndicated Standards & Analysis
ARBITRON has promoted CLAUDINE KNISLEY to Director/Syndicated Standards & Analysis. She will manage ARBITRON’S PORTABLE PEOPLE METER (PPM) and diary services’ policies and procedures. KNISLEY’s additional role in the company is … more »
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March 5, 2007
Bob Michaels Starts Consultancy
Former ARBITRON VP/PPM Programming Services BOB MICHAELS announces his own consultancy, BOB MICHAELS' MEDIASENSE LLC, specializing in assisting radio stations from the transition from diary to electronic measurement in both sales and programming. Said … more »
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November 21, 2006
Interep And Arbitron Host Presentation For Philadelphia Radio Buyers
INTEREP, the first radio rep firm to sign up for ARBITRON's PORTABLE PEOPLE METER (PPM), hosted a breakfast presentation with ARBITRON SVP/PPM Sales JOHN SNYDER today (11/21) in NEW YORK CITY for radio buyers in preparation for the PPM WINTER '07 … more »




