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Touching Resolutions
January 15, 2019
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I've been reading the personal messages listeners send to my station's Facebook page. You can find great content this way, and another glimpse of your active demo. Some listeners just want a bumper sticker, another the name of a song, some are seeking help, others want to share a story or event. All deserve a decent, local, on-air break.
I found a listener that streams us in New Hampshire; she's a fan, and now a friend. She reached out to share her long distance connection with The Fish, and how inspired she feels when listening. It's those little touches.
I know time is a commodity and I also know that speakerphones make it difficult to get a good quality phone call on the air, let alone time to connect, so I am rocking the work around. Sometimes at events I'll share a business card and ask a listener to please leave me a voicemail with a story they had shared. That's good quality sound.
I saw Criss Angel's Mindfreak show during this trip to Las Vegas and he was incredibly humble and filled with gratitude. That's not what you'd expect me to say about him, right? At the start of the show Chris welcomed the audience and explained how his team was working through some things during previews, they had six weeks get all the production elements in place. The graphics alone in this show are mind boggling.
His stage presence was appreciative, sassy, cool, talented, energetic and caring. He even had his mom in the front row, and spoke a few times about his young son's cancer journey. "God willing," Chris offered, his sons last chemo treatment happened weeks ago, and then thanked everyone for coming. He ended his high octane show with the same amount of thanks, naming names, and offering the option to help children with pediatric cancer. In our short time together, his personal, unexpected touches made a difference.
I know you can't levitate, and maybe I'm taking a chance at even challenging you with the magic, but without a challenge there's no change, and I know you want more for your listener, yourself and your station this year.
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