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Who Wants To Wait 3 Hours To See Kanye Be An A-Hole?
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The Grammy ratings were down, and part of it is that this year's music wasn't that amazing and another part is that the Grammys are the last major awards show to be tape delayed for the West Coast. In the social media age, this means we, the unfortunates in the Pacific time zone, already know everything that happened by the time it airs here -- all the awards, all the gaffes, all the good stuff. Why watch? You can just as easily wait for the YouTube clips. (Anything REALLY raunchy will get edited out anyway.) Yet CBS thinks that this arrangement actually PROMOTES viewing. Well, it didn't seem to work this time, did it? (Los Angeles Times)
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