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Not Sure That'll Bring In More Business, But Maybe He Knows More About Marketing
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This barber shop was seeing business shrink due to long-term transit construction that distracted people from even seeing his storefront. How to get people to notice? His solution: Plop a sign and inflatable barber pole in the bike lane. This has motorists and bicyclists upset, because there's an ad sign and a floppy barber pole right in the way of the bikers and inches from passing cars. It's also illegal. But he says, "My family comes first before a biker or traffic. I got to make sure my family’s fed." If the construction is really killing his business, does he have a moral, if hardly legal, right to put an ad in the road? (KRQE-TV/Albuquerque)
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