10 Questions with ... Jason Goodman

BRIEF CAREER SYNOPSIS:

WNVZ/Virginia Beach, WRVQ/Richmond, WXLK/Roanoke, WPTE/Virginia Beach, WKZL/Greensboro.

1) What is your favorite part of the job?

Developing and executing strategic plans that win in regards to ratings and revenue. It's so rewarding when efforts pay off when we carefully plan out our next move and it's a success. I also still love being on the air!

2) What artist would we be surprised to find on your iPod?

I love almost all types of music. It's a little embarrassing, but you could find Linkin Park all the way to Air Supply! Barry Manilow to 50 Cent ... The Everly Brothers to AC/ DC. I am open to anything and everything.

3) Could you give us a little insight into your on-air staff?

In the morning, we have the Murphy In The Morning Show, consisting of Jack Murphy, Katie, Josh and Jared. Jack is one of the most passionate people in the business and has extraordinary content. Josie is in middays as our APD and is doing a great job. Katie, Josh, Josie, and Jared were all developed through our internship program and were never on the air with a commercial radio station. I'm in the afternoon, and our night-time freak, Tripper, is also our imager. Everyone is doing great, as they have taken the station to new heights. We are consistently ranked top 3 in all key demos and currently sit at #2 18-34 Persons, #3 25-54 P{ersons and #2 25-54 Women. We are also the #1 cuming station overall.

4) Who is your favorite air personality not on your staff, and why do you like them?

2 Guys named Chris are great on WKRR (Rock92)! They are hilarious and may have one of the best morning shows in the country. Chris Kelly originally was a co-host with Jack Murphy on the Murphy In The Morning show on WKZL. Chris throws himself out there and is self-deprecating. Both of our morning shows are top-ranked in the market.

5) What was your favorite station to listen to when you were a kid?

I used to listen to WPRO/Providence. Back then I was recording the songs off the radio on to a cassette! As a kid I used to get so excited for the "Top 9 at 9" and would constantly be calling in my votes. (What a loser I am.)

6) How would you describe the radio landscape in your market?

Exciting! In the five years that I have been here, we have had two Hot ACs flip formats, a Top 40/Rhythmic flip, an Oldies format flip, an Urban AC flip, an '80s station flip, a Rock station change and a Spanish station flip. We also have a new Top 40 that moved into the market over a year ago. Fortunately, we have been super-focused, and we've made the correct strategic moves to stay on top through everything -- with little or no effect from any of the new stations. Strategic planning against new format flips feels like a walk in the park now at this point.

7) Looking back, which years hold the best musical memories for you and who were your favorite acts at that time?

I remember in the late '80s there was such passion for rock concerts. People would stand in line outside for days to buy tickets to see Bon Jovi or Def Leppard. It was insane. Not to mention girls begging and dying to meet the band or to get in the front row. There seemed to be more extreme passion for these bands. Now, access to them is much easier via Internet, DVD, MTV, etc., which may result in a shorter attention span to one particular band.

8) What advice would you give people new to the business?

Do more than your job description! Show that you are valuable by doing above and beyond of what is expected. With positions being cut and reduced, we need to be like utility people ... able to do a variety of things. Today, management is looking for someone who can wear many hats.

9) What is the current state of the radio "talent pool"?

I think it's getting smaller, but it still has potential. There are fewer opportunities in the radio industry because of voicetracking and budget cuts. However, three of our morning show members were never on the radio in the past. We have an excellent internship program and, with the help and guidance of Jack Murphy, have developed major-market talent.

10) What's the best sweeper/liner you've ever heard?

(Jingle/sing) "Z104cast ..."

(Jock) "IT SUCKS!"

(Jingle/sing) "Today's best music ... Z104."

This is after about a week of rain that the entire market was so frustrated with. The jock was Mike Klein.

What did you want to be when you were growing up?

Rich! That has not worked out yet, but at least I'm in a job that I love coming to every day!