Lori Lewis Reveals What Radio Can Apply From Facebook's IPO
February 8, 2012 at 5:04 AM (PT)
Digging deep into FACEBOOK's filing, JACOBS MEDIA Dir./Digital and Social Strategies and MERGE author LORI LEWIS discovered that beyond the stats offered such as "4 million businesses now have FACEBOOK pages," or "850 million people worldwide have a profile," there's a revealing side of MARK ZUCKERBERG's leadership that no doubt should be explicated into a management book.
ZUCK's letter to potential investors not only gets to the heart of why FACEBOOK was created -- and that's relationships -- he also unveils the culture within FACEBOOK called "The Hacker Way" -- five philosophical tenets that lay out FACEBOOK's "code of conduct."
LEWIS says, "As I read ZUCKERBERG's letter, I was reminded of radio's emotional roots and believe that these five core 'Zuckerisms' can assist us as an industry as we continue to build on what made (and continues to make) our medium so special: the one to one relationship."
Check out 'Five Core Zuckerisms That Will Benefit Your Brand,' here.