Another Station Drops Rush Limbaugh As Furor Continues
Premiere Radio Networks Releases Supportive Statement
March 6, 2012 at 7:48 AM (PT)
VOX COMMUNICATIONS GROUP Talk WBEC-A/PITTSFIELD, MA is the second station to drop RUSH LIMBAUGH in the wake of the PREMIERE NETWORKS' controversy over comments about student activist SANDRA FLUKE.
The BERKSHIRE EAGLE reports that GM PETER BARRY said, "Certainly his comments were outrageous. There’s no reason to resort to derogatory comments." The station is using FOX SPORTS RADIO while deciding on another show for the time slot. The show can still be heard in the area on CLEAR CHANNEL Talk WGY-A/ALBANY-SCHENECTADY and fringe reception of CBS RADIO Talk WTIC-A/HARTFORD and CUMULUS Talk WABC-A/NEW YORK.
Meanwhile, additional advertisers joined the exodus from LIMBAUGH's show over the comments, with JOHN DEERE and HEART AND BODY EXTRACT joining QUICKEN LOANS, CITRIX (GOTOMYPC), SLEEP NUMBER, PROFLOWERS.COM, CARBONITE, AOL, LEGAL ZOOM, TAX RESOLUTION SERVICES, BONOBOS, SEARS and KMART (which said that it never purchased ads on the show and any spots that did air were not intentional), and ALLSTATE in pulling ads from the show. However, with Super TUESDAY arriving, the show picked up some additional advertising from the WINNING OUR FUTURE Super PAC, which supports NEWT GINGRICH.
But LIMBAUGH did not pick up much backing from the Republican presidential candidates or other politicians on the right. Sen. JOHN MCCAIN (R-AZ) called LIMBAUGH's comments "unacceptable," while candidate MITT ROMNEY said the comments were "not the language I would have used," RON PAUL questioning LIMBAUGH's sincerity, and both RICK SANTORUM and GINGRICH dismissing LIMBAUGH, SANTORUM calling him an "entertainer" and GINGRICH saying LIMBAUGH was "right to apologize" and saying that treating LIMBAUGH as a leader of the REPUBLICAN PARTY is "silly."
Premiere Makes Statement
LIMBAUGH's syndicator PREMIERE NETWORKS has issued its own statement, and AD AGE reports that the company's statement reads, "PREMIERE NETWORKS is committed to providing its listeners with access to a broad range of opinion and commentary without condoning or agreeing with the opinions, comments or attempts at humor expressed by on-air talent. We respect the right of Mr. LIMBAUGH, as well as the rights of those who disagree with him, to express those opinions. The contraception debate is one that sparks strong emotion and opinions on both sides of the issue. Last week, in an attempt at absurdist humor to illustrate his political point, Mr. LIMBAUGH used words that unfortunately distracted from the message he was trying to convey. We believe he did the right thing on SATURDAY, and again this morning on his radio show, by expressing regret for his choice of words and offering his sincere and heartfelt apology to Ms. FLUKE."