Dial Global Enters Creative Partnership With Yamanair Creative Worldwide
March 28, 2012 at 5:05 AM (PT)
TM CREATIVE, a division of DIAL GLOBAL, is joining forces with YAMANAIR CREATIVE WORLDWIDE's "CASH BY CREATIVE" to provide unique creative content to radio stations around the globe. TM CREATIVE will serve as a creative arm to CASH BY CREATIVE, providing copywriting, commercial production and retail jingles.
"We are excited about this kind of creative partnership, as TM continues to expand its reach with both radio stations and advertisers," said TM CREATIVE VP/GM CHRIS LONG.
YAMANAIR CEO/CCO YAMAN COSKUN added, "We are thrilled to partner up with a team as passionate about radio creative as we are. As CASH BY CREATIVE continues to expand in the U.S. and abroad, this is a partnership that truly makes sense."