Viacom Media Networks Names New Digital Ad Sales Leadership Team For Music And Entertainment
April 19, 2012 at 6:57 AM (PT)
VIACOM has announced a new Digital Ad Sales leadership team for the Music and Entertainment brands of its Media Networks. Under the new structure, MELANIE DIMEMMO and SARAH IOOSS will lead Digital Ad Sales out of the company's NEW YORK headquarters, while SHARON SILVERSTEIN will oversee WEST COAST business out of the company's LOS ANGELES offices. TIM CARROLL will continue to oversee Digital Ad Sales for the MIDWEST region as VP.
"Digital is critical to our business, and our Digital Ad Sales team is built to be nimble. We need to have the flexibility to deliver both digital and convergent solutions alike without missing a beat," said VIACOM MEDIA NETWORKS MUSIC AND ENTERTAINMENT Head of Sales JEFF LUCAS. "MELANIE, SARAH and SHARON share a deep expertise of our brands, exceptional agility in the marketplace, and the ability to help our partners get the most out of our expansive digital portfolio."