WRKS And WBLS Simulcasting; Stations To 'Merge' Monday
April 26, 2012 at 11:48 AM (PT)
The fallout from ESPN's deal with EMMIS Urban AC WRKS (98.7 KISS FM)/NEW YORK is changing the Urban Adult landscape in NEW YORK. KISS and WBLS began simulcasting at 10a this morning (4/26), airing a tribute to the 30-year legacy of WRKS. At midnight MONDAY, APRIL 30th, the two stations will merge on 107.5, keeping the WBLS call letters.
The new WBLS lineup is expected to have the syndicated STEVE HARVEY in the morning, former KISS midday dive SHAILA handling 10a-3p, JEFF FOXX afternoons 3-7p and KISS night host LENNY GREEN hosting 7-midnight.
WBLS VP/GM DEON LEVINGSTON said, "WBLS and WRKS have been the voice of the tri-state black community for 30 years and we plan to merge the best of both stations to create a stronger voice to deliver the best in R&B music while also super serving our community."
EMMIS/NEW YORK SVP/GM ALEXANDRA CAMERON added, "I extend my gratitude and deepest thanks to the many special people that created the memories and sense of community that KISS FM delivered for 30 years. EMMIS will be forever grateful. We are so very glad that a part of KISS will remain remembered through WBLS programming as they welcome beloved personalities like SHAILA and LENNY GREEN."
The moves mean TOM JOYNER's syndicated show and the syndicated MICHAEL BAISDEN show, which were being carried on WRKS, will be gone from the market.