Ad Council And Clear Channel Launch Public Service Anti-Obesity Campaign
May 2, 2012 at 9:15 AM (PT)
THE AD COUNCIL and CLEAR CHANNEL COMMUNITIES are launching "Healthy Habits," a new campaign designed to address childhood obesity and promote "We Can!" (Ways to Enhance Children's Activity & Nutrition), a national education program from the NATIONAL INSTITUTES OF HEALTH. A series of radio and Web public service advertisements, along with a new online destination, launched this week in an effort to encourage families throughout the country to lead a healthier lifestyle.
"At CLEAR CHANNEL we believe it is our responsibility to address some of the serious challenges facing the local communities in which we live and work by using our reach to promote action," said Dir./Community Engagement JESSICA KING. "Developing healthy eating and physical activity habits as an entire family can positively impact many areas of a child's life. We hope this campaign shines a light on those benefits and subtly reminds parents to take small steps to ensure a healthier future for their families."