Tom Kent Defends HD Radio
May 7, 2012 at 3:46 AM (PT)
HD RADIO has its fans and its detractors, but there's no doubt which side of the coin TOM KENT RADIO NETWORK Pres./CEO TOM KENT is on. KENT has penned an "Open Letter To The Radio Industry," and makes it clear how he feels. Writes KENT:
"I recently got a new car with HD RADIO -- OMG -- WTF -- and all other appropriate and inappropriate superlatives! My fellow broadcasters, I implore you PLEASE don't give up on HD radio! This is the most excited I've been about radio audio since I worked at WLS in CHICAGO back in 1980 and I heard AM stereo. Imagine AM stereo in HD! As STEELY DAN would sing -- 'No Static at All.' Yes, AM that sounds just like FM! I know we've all been hearing about it for years, but until you're driving down the road trying to loosen your load with seven women on your mind and listening to 'Take it Easy' by THE EAGLES in FM-HD, well you just haven't lived. The sound is the best I’ve ever heard coming from any radio EVER!
"Like many of you I never heard HD in a car, so I quickly dismissed the idea. After all, how could we expect our listeners to go out and invest in new gear when they have so many other options. The auto listening experience has got me really geeked on HD RADIO. My local affiliate WMJI 105.7 FM here in CLEVELAND sounds amazing in HD 1 and HD 2. The sound quality absolutely blows away satellite radio which I also have in my car. No offense MEL, but every one of your satellite channels sounds like a bad washed out internet stream. HD terrestrial radio sounds even better than a CD and the side by side comparison of satellite vs. HD.well, there is no comparison.
"I'd like to call upon our industry to rally on behalf of HD RADIO. Yes, right now it's dead in the water. The only way it'll take off is if the automotive industry equips their radio platforms with HD RADIO as standard equipment, and even then critical mass would be at least five years away. Five years isn't that long, and if that were to happen, the future of subscription radio would be in serious jeopardy. For me, now that I have HD in the car, my free satellite trial will end with no renewal. Terrestrial radio needs to lobby the car makers to step up and give their customers something truly excellent for free!"
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