Alan Burns & Associates, Triton Digital Presents 'Here She Comes 2012' Webinar Series
July 9, 2012 at 4:03 AM (PT)
Once again, ALAN BURNS & ASSOCIATES will present their annual, free, four-part webinar series, "Here She Comes 2012" -- a look at the radio listening, media usage and lifestyle habits of women. This year BURNS is teamed with TRITON DIGITAL. The first webinar is set for THURSDAY, JULY 12th at 3:30p (ET), 12:30p (PT). Register for free by clicking here.
And each FRIDAY, ALAN BURNS will offer exclusive commentary to ALL ACCESS readers about the preceding day's webbing.
What's in this year's "Here She Comes 2012" series that make this worthwhile? Plenty! BURNS told ALL ACCESS:
"This year we collected more data than ever from our sample of 2,010 women, and have spent the last few weeks converting it from numbers to meaningful knowledge. In next week's presentation of the industry-wide headlines we'll show:
- that attitudes toward, and usage of, radio are changing in both good and not-so-good ways
- where radio usage is growing
- an opportunity to grow morning listening
- whether iHEARTRADIO is making any inroads
- how to attract radio's heaviest users
- and what motivates women to keep diaries and carry meters
"Plus, as always, lots of information about women themselves ... everything from what time she gets up in the morning to how she feels about herself."
Mark this on your calendar! ALAN BURNS & ASSOCIATES and TRITON DIGITAL's free. four-part webinar series, "Here She Comes 2012". The first webinar is set for THURSDAY, JULY 12th at 3:30p (ET), 12:30p (PT).
And here are the other three "Here She Comes 2012" webinars to keep in mind:
THURSDAY, JULY 19, 3:30-4:30p (ET)/12:30-1;30p (PT):
Radio's Digital Opportunities & Challenges
THURSDAY, JULY 26, 3:30-4:30p (ET)/12:30-1;30p (PT):
Top 40 Deep Dive
THURSDAY, AUGUST 2, 3:30-4:30p (ET)/12:30-1;30p (PT):
Deep Dive into AC, Hot AC, & Adult Top 40
Register for free by clicking here.