Stitcher Unveils Offline Mode for Anywhere, Anytime Listening
September 10, 2012 at 12:19 PM (PT)
STITCHER has released an "offline mode" update enabling anytime, anywhere listening for its iPOD TOUCH, iPHONE and iPAD apps.
A recent survey of STITCHER listeners found that 38% prefer offline listening to protect against potential mobile data overages. The ability to listen offline is critical on the go, as the majority of listeners tune in away from home during their daily commutes, workouts, travels and at the office, with 38% of listeners indicating they will listen offline in the car, 23% when flying and 15% when traveling abroad.
"Our goal is to make on-demand radio more accessible than ever,” said STITCHER CEO NOAH SHANOK. "Our most requested feature, offline mode, solves the biggest obstacle to listening on the go or when users would prefer to use Wi-Fi and conserve mobile data usage."