Courtside Entertainment Launches Podcast Platform
October 23, 2012 at 10:29 AM (PT)
COURTSIDE ENTERTAINMENT GROUP is teaming up with KIT GRAY to form LAUNCHPAD DIGITAL MEDIA (www.launchpaddigitalmedia.com), podcast platform featuring digital fixtures such as ADAM CAROLLA, BILL BURR, CBS NEWS, AFTERBUZZ TV WITH MARIA MENUOUNOS, JAY MOHR, DR. DREW, CHRIS HARDWICK (THE NERDIST), MARK MARON, MARK & LYNDA, BRIAN & JILL, and PENN JILLETTE. LAUNCHPAD will also be home to the SIDESHOW NETWORK, THE FAKE MUSTACHE NETWORK, RIOTCAST NETWORK, SPLITSIDER NETWORK and the TOAD HOP NETWORK.
"Podcasts represent one of the fastest growing segments of digital media, COURTSIDE Founder NORM PATTIZ stated. "KIT GRAY has a great track record of success in this important space and brings with him not only knowledge and energy, but the revenue and cash flow to prove it. He brings COURTSIDE instant access not only for our existing programs but for the development of future programming that will live on the LAUNCHPAD platform."
"Forming a partnership with NORM PATTIZ, the founder of WESTWOOD ONE, with his incredible vision and history of working with the top talent is an unbelievable opportunity," GRAY said. "This partnership, as a division of COURTSIDE allows us to offer all of our existing clients more resources to expand their products and deliver more audience to develop the advertiser support that will benefit us all."
"The digital space for audio is growing exponentially and has allowed us to extend additional opportunities to our clients," NEWMARK ADVERTISING Pres./CEO PATTY NEWMARK said. "Having a highly respected leader of the radio industry like NORM PATTIZ form a new venture with KIT GRAY, an expert in the area of digital media, is very exciting. These two innovators working together will create important opportunities within the changing media landscape."