Lori Lewis With A Story Of When Radio And Social Merge
November 7, 2012 at 3:45 AM (PT)
JACOBS MEDIA Digital & Social Strategist and MERGE author LORI LEWIS shares a great story from WMMR/PHILADELPHIA PD BILL WESTON.
The story includes a guy in a car, a few out of state workers driving to the aid of victims of HURRICANE SANDY, the WMMR request line, on-air icon PIERRE ROBERT and the beauty of FACEBOOK.
It was a simple, but moving moment -- something great brands do.