The 'Save mvyradio' Campaign Reaches Goal
January 28, 2013 at 12:50 PM (PT)
WMVY/MARTHA’S VINEYARD, MA has reached the SAVE MVYRADIO goal of $600,000 in less than 60 days! This gives them the opportunity to continue through the end of 2013.
The effort, led by station staff and mvyradio’s many supporters, will convert mvyradio to a fully non-profit, commercial-free operation. The move was prompted by the sale of the WMVY-FM frequency, 92.7, to WBUR, an NPR station in BOSTON looking to expand its listener base to the CAPE, ISLANDS and SOUTH SHORE of MASSACHUSETTS. (See original story here)
"We are incredibly grateful to our listeners for digging deep and helping us save this independent, one-a-kind station," said PD PJ FINN.
The sale by ARITAUR COMMUNICATIONS to WBUR is now before the FCC, with a decision expected early this year. While ARITAUR will use the sale proceeds to resolve its financial obligations, it is donating mvyradio’s assets, including all the content and equipment to the non-profit FRIENDS OF MVYRADIO which is administered by PUBLIC RADIO CAPITAL. FRIENDS OF MVYRADIO would operate "mvyradio" as an online radio station, keeping all its current local programming, music and online content in place.
MVYRADIO will drop off the 92.7FM dial soon, but at the same time, Friends of mvyradio will continue to seek a return to the FM dial.