Max Media/Hampton Roads Launches New Mobile â€˜Appâ€™
February 14, 2013 at 1:38 PM (PT)
MAX MEDIA/NORFOLK-VA BEACH, VA, which includes Top 40/Mainstream WVHT, Country WGH and ESPN Sports WVSP, has launched a new mobile application for iPHONE, WINDOWS and ANDROID devices. The ‘app’ is designed to allow its listeners to have instant access to information and constant engagement.
This technology is the first of its kind for MAX MEDIA and will launch immediately on WGH and WVHT, with plans to start soon on WVSP.
"We are always looking to offer engagement and immediacy to our listeners," said VP/Digital Strategy JEFF RIMMER. "The apps feature more than just mobile streaming capabilities. They feature entertainment news; instant access to FACEBOOK, TWITTER, YOUTUBE and INSTAGRAM. Also, station contests; local traffic, weather and more."
"With the launch of these apps, we are able to remain in perfect sync with our audience who wants instant connection with our station whenever and wherever they are," said Dir./Operations and Programming JOHN SHOMBY. "Both WVHT and WGH are constantly engaged in our listeners’ lives and with the evolution of our new mobile applications; we will remain the leader in this digital generation."
For more on the story reach out to JOHN SHOMBY at email@example.com.