iHeartRadio Introduces Local News, Traffic and Weather 'Add-Ins'
March 11, 2013 at 7:01 AM (PT)
iHEARTRADIO has rolled out "Add-Ins," a new feature of its Custom Stations, which will offer users more convenience and control over their personalized digital listening experience. Beginning today, the new "Add-Ins" feature will enable iHEARTRADIO listeners to insert short local news, weather and traffic updates into their Custom Stations when listening online.
Once enabled in Account Settings, "Add-Ins" will automatically pinpoint the listener's location -- or users can set an alternate location by entering a zip code under the manual "Add-Ins" settings.
"CLEAR CHANNEL's best-in-class infrastructure and local content resources now allow iHEARTRADIO users to get timely local updates in a way no other digital radio service can replicate," said CCM+E Pres./Digital BRIAN LAKAMP. "With iHEARTRADIO's new 'Add-Ins' feature, listeners can choose to stay connected to their hometown, get easy updates on their work commute and know whether or not they should take an umbrella when they leave the house."
Add-Ins for iPHONE, ANDROID and other platforms are coming soon.