Lori Lewis Shares What Facebook's 'News Feed' Changes Mean To Your Radio Station
March 13, 2013 at 3:58 AM (PT)
If you spent any time with MARK ZUCKERBERG's IPO filing last year, you know that hacking is how he and his team operate -- translation: they will always be tweaking FACEBOOK to offer a fresh user experience.
JACOBS MEDIA Digital & Social Strategist and MERGE author LORI LEWIS writes, "It's important that when these changes occur, your social strategies and behavior don't have to endure major changes, because essentially you are already using the platforms we 'rent' as an indirect path to strengthen what it is we 'own' -- our databases, websites, and AM/FM sticks.
LEWIS offers a peek into the new News Feed that will be "more visual and customizable."
MERGE is dedicated to assisting radio’s success in the social and digital space.