Sun Broadcast Group to Represent El Mandril Morning Show
March 13, 2013 at 8:53 AM (PT)
SUN BROADCAST GROUP has entered into a national sales representation agreement with EL MANDRIL Morning Show effective immediately. EL MANDRIL, hosted by RICARDO SANCHEZ, is heard in over 26 markets and is the #1 Spanish format morning show in LOS ANGELES.
"Since 2008, SUN has been expanding our programming and sales portfolios to answer the calls of both programmers that feel neglected by other syndication and rep firms and our agency partners who are looking for fresh, new ideas that will excite their clients." said SUN CEO JASON BAILEY. "EL MANDRIL is yet another great solution for all of our partners. Not only is the show amazing, but RICARDO’s personal story is nothing short of remarkable."
SANCHEZ said, "This is a very important step in my career. To have a company like SUN on my side is huge. I can only see a great future ahead for both of us. I am sure many advertisers will take advantage of this new opportunity to tap into the very coveted Hispanic 'Spanish speaking' market."