Grand Ole Opry Receives Social Media Award Nomination
March 27, 2013 at 11:05 AM (PT)
THE GRAND OLE OPRY has been recognized for their social media efforts, through a nomination in PR NEWS’ inaugural "SOCIAL MEDIA ICON AWARDS."
The OPRY’s recent TWITTER campaign to recognize, celebrate and promote Country icon LORETTA LYNN’s 50th anniversary as an OPRY member is specifically what garnered the nomination.
OPRY VP/GM, PETE FISHER, said "We are so pleased that the OPRY, which utilized the cutting-edge technology of the day to first hit the airwaves in 1925, is being recognized more than 85 years later for continuing to excel in sharing its music and its message, now to an entirely new audience using all-new technology. It is exciting every day to work with artists, sponsors, and other partners to share what is happening on the OPRY stage with fans around the world via all the digital tools at our fingertips."
The awards, which PR NEWS says "recognize organizations that took chances, made incredible strides and understand the power of social media in public relations," will take place on WEDNESDAY, APRIL 17th in NEW YORK CITY. The ACADEMY OF COUNTRY MUSIC has also been nominated for their TWITTER campaign which revealed the hosts of this year’s ACM AWARDS.
For more on THE GRAND OLE OPRY, visit www.Opry.com.