WRNB Flipping From Urban AC to Old School
April 1, 2013 at 8:51 AM (PT)
RADIO ONE/PHILADELPHIA is spinning the format wheel at former UAC WRNB (100.3). RADIO ONE SVP/Programming JAY STEVENS and OM ELROY SMITH have decided to switch from Urban AC to "Old School."
Following moderate success in DALLAS with KSOC (94.5KSOUL) and most recently in CHARLOTTE at WOSF (OLDSCHOOL105.3), the decision has been made to do a similar move in PHILADELPHIA where RADIO ONE has not been able to successfully compete against their direct format competitor, CCM&E Urban AC WDAS.
The entire WRNB staff has been released. The new staff is expected to be announced shortly.