OneBeat Debuts Electronic Dance Music App For Xbox 360
May 28, 2013 at 6:34 AM (PT)
ONEBEAT, the leading media and entertainment company dedicated to electronic dance music (EDM) culture, has released the first EDM-centric entertainment app exclusively on the XBOX 360 video game and entertainment system from MICROSOFT. The app is a one-stop portal for EDM lovers and launches with an array of content and programming that immerses viewers in EDM lifestyle through the eyes of the, DJs, festivals, fashion, dancers, travel and fans that make up this global phenomenon. In JUNE, the app will add live streaming performances, event calendars and ticket sales to the mix.
"The EDM movement has revolutionized in the past couple of years, making it one of the largest communities of millennial influencers in the market today," said ONEBEAT CEO MIKHAIL LAPUSHNER. "The ONEBEAT XBOX 360 app brings exclusive, premier EDM content to one of the largest-scale entertainment channels with millions of highly engaged users, providing more accessibility to this demographic and culture than ever before. We are thrilled about what this means for fans, talent and advertisers around the world.”"
For more info, check out ONEBEAT online at onebeat.tv.