Apple's Tim Cook Unveils iTunesRadio
June 10, 2013 at 1:41 PM (PT)
As expected, at TODAY's WORLDWIDE DEVELOPERS CONFERENCE (WWDC), APPLE CEO TIM COOK took the stage during the keynote address to introduce iTUNESRADIO, APPLE's music streaming service. The service is expected to compete against the likes of PANDORA, GOOGLE ALL ACCESS and iHEARTRADIO.
iTUNESRADIO will be built into iOS7, and will be ad supported, but commercial-free to iTUNES MATCH subscribers.
"iTUNES RADIO is an incredible way to listen to personalized radio stations which have been created just for you," APPLE SVP/Internet Software and Services EDDY CUE said. "It’s the music you love most and the music you’re going to love, and you can easily buy it from the iTUNES STORE with just one click."
iTUNES RADIO offers music fans access to thousands of new songs every week, including exclusive music from new and popular artists .. iTunes Radio will also be home to special events including live streams direct from the iTunes Festival in London and other exclusive iTunes Sessions.
Coming this fall, iTUNES RADIO will offer personalized playlists based on your listening history and past purchases from iTUNES. Users will be able to build stations around songs they like. Search for artists, songs, or genres, and iTUNES Radio will instantly build a station around your choice.
THE NEW YORK POST reported earlier TODAY that, "APPLE is telling its partners it expects its streaming service to grow into a $1 billion business over the next five years." The new service is expected to target webcaster PANDORA for listeners, but THE POST reports, "APPLE is telling those same partners its deals are likely to put pressure on CLEAR CHANNEL boss BOB PITTMAN to also negotiate new, more expensive terms for iHEARTRADIO."
Why would CLEAR CHANNEL need to renegotiate? "Currently, iHEART pays labels and artists a set rate for simulcasting songs that are being played on the radio," writes THE POST. "The labels get nothing for terrestrial airplay; that’s viewed as promotional."
The labels have two big clients to keep happy in their dealings with APPLE and CLEAR CHANNEL. APPLE's iTUNES is the largest seller of music, which puts the company in a strong negotiating position -- "But if you want a hit," a source told THE POST, "you need CLEAR CHANNEL, so PITTMAN’s got them [in a tough position.]"
On top of the music streaming service, APPLE also introduced a new line of MACBOOK AIR (on sale now), a renovated MAC PRO (out later this year), a new OS system called MAVERICK, an expanded iCLOUD system and the new iOS7, which offers a bevy of improvements and features over the iOS6.
Fun With iTunesRadio
THE ONION had some fun with the big announcement, posting "At its annual developer conference this week, APPLE unveiled its long-rumored streaming music service. Here are some of its features:
* Each song preceded by 45-minute TIM COOK presentation
* Option to play a different song in each earbud
* Tons of FLOYD
* A daily morning zoo show with SIRI and her rowdy friends
* Ability to lower volume is disabled whenever a really good song is playing
* Is eager to please
* Audiobook chapters from STEVE JOBS’ biography constantly sprinkled in throughout users’ listening sessions
* Access to millions of songs readily available on PANDORA, SPOTIFY and GOOGLE PLAY.