WLIT To Use On The Sly Productions For Imaging
June 19, 2013 at 12:00 PM (PT)
CCM+E Hot AC WLIT (93.9 MYfm)/CHICAGO has secured the services of LONDON based ON THE SLY PRODUCTIONS to help image the new station.
On MONDAY (JUNE 17th), WLIT flipped to Hot AC with an announcement by RYAN SEACREST which was produced by ON THE SLY.
According to VP Programming TOMMY AUSTIN, "The ON THE SLY team with their custom intros have made CHICAGO's new MYfm literally jump off the dial. We are re-energized!"
ON THE SLY Director DAVID WAKEFIELD added, "We're really pleased to be working with TOMMY and the guys at MYfm CHICAGO. It's great to develop a brand new station sound for a big station such as WLIT, and we've worked hard to create a package which sounds very different to everything else in the very competitive marketplace."
For more information and to hear samples of their work, go to www.onthesly.co.uk.