Marketron's Network Connect Attracts 1,000 Stations
July 15, 2013 at 2:49 PM (PT)
MARKETRON has announced that its Mediascape program, Network Connect, is now actively being used by over 1,000 stations, which represents 153,411 orders and 5.2 million radio spots -- all of which would have had to be manually entered if not for this service.
Network Connect enables stations to receive orders, copy instructions and make revisions electronically, which eliminates discrepancies, cuts manual labor and increases compliance rates. It also automatically files performance affidavits with the majority of the top networks.
"MARKETRON developed Network Connect to relieve traffic managers from burdensome tasks and free up their time to better benefit their stations," MARKETRON Pres./CEO JEFF HALEY said. "We are proud to have signed up our 1,000th station and hope to share this product’s benefits with more clients."
Network Connect clients include COX MEDIA GROUP, UNIVISION RADIO, TOWNSQUARE MEDIA, WILKS BROADCASTING, CHERRY CREEK RADIO, CONNOISSEUR MEDIA, PMB BROADCASTING, and many more.