Benztown Brings Top Commercial Voiceover And Copywriting Talent To Radio Stations For Barter
August 8, 2013 at 5:51 AM (PT)
BENZTOWN is now offering commercial voiceover and copywriting for barter to radio stations of all market sizes. BENZTOWN says their "commercial voiceover and copywriting services give stations access to the industry’s top voiceover artists and copywriters who create top-flight radio advertising spots and campaigns for local advertisers. Stations can choose any of the talents from Benztown’s extensive talent roster, at any time, offering unmatched flexibility for barter."
Dir./Programming & Imaging JUSTIN CASE said, "This is the total package for local production directors to create commercials that sound great, differentiate brands, and work for advertisers and stations -- all for barter. With BENZTOWN’s commercial voiceover and copywriting services, stations can now brand local campaigns with great-sounding spots that enhance the station’s programming and increase the value of local production. We’re proud to bring our all-star team of commercial voiceover and copywriting talent to markets of all sizes -- consistently delivering the quality, creativity and great sound that BENZTOWN is known for."
CASE added, "Our hope is that when stations tap into BENZTOWN’s commercial voiceover talent, it will help drive the value of their local jock endorsements, as local on-air talent can then be used exclusively for the endorsements that value the jock and station brand. It’s also another tool in the belt of the sales staff to help close deals and bring in revenue to their stations. Having exclusive voices in the market, and better ads that maximize the medium will set these stations and their commercial products apart from the competition, and improve the effectiveness of their local campaigns."
For more information, visit www.benztown.com/voiceover.