KUPL Behind Secret Stash Giveaway
September 26, 2013 at 6:44 AM (PT)
ALPHA BROADCASTING Country KUPL (98.7 THE BULL)/PORTLAND began a SECRET CASH GIVEAWAY last WEEK around OREGON and SOUTHWEST WASHINGTON, stuffing $100 bills in random grocery items.
“We wanted to give everyone a chance to win," said ALPHA BROADCASTING Dir./Programming SCOTT MAHALICK. "Having a live and local radio station with live on air talent that live and work in our community means that we can be connected to our listeners on a personal and immediate level.”
The "MORNING BULL RIDE SHOW" with HOWIE, MONICA and JAKE took to a local SAFEWAY store to demonstrate how they have been secretly hiding the money and were featured on NBC-TV's "TODAY SHOW" and their local FOX 12 KPTV.
The contest will continue for at least another five weeks. For more information, visit 987thebull.com.