Mediabase To Publish Airplay Charts In USA Today
August 1, 2006 at 11:34 AM (PT)
MEDIABASE, the airplay monitoring and research arm of PREMIERE RADIO NETWORKS, announced today plans to print unique, weekly airplay charts in USA TODAY, beginning TUESDAY, AUGUST 8. MEDIABASE will publish a full page of information early each week, featuring in-depth charts in the following 12 formats: Mainstream Top 40, Rhythmic Top 40, Urban/Hip-Hop, Country, Modern Rock, Active Rock, Adult Rock (Triple A), Smooth Jazz, Mainstream Adult Contemporary, Hot Adult Contemporary, Latin, and an overall Canadian chart.
MEDIABASE President and PREMIERE RADIO NETWORKS EVP, RICH MEYER stated, "MEDIABASE will introduce consumers to timely, accurate and in-depth airplay charts in every radio format, every week. Growing the Mediabase brand on a consumer level will be beneficial to the industries we serve, particularly in terms of fueling new music and artist awareness."
"It is very exciting to have our charts visible to USA TODAY’s millions of readers," added PREMIERE RADIO NETWORKS SVP/Music Initiatives ALISSA POLLACK. "This takes our entire industry to a new level of consumer awareness. MEDIABASE has always been an integral part of the industry’s key music and programming decisions and now it will play an important role in the consumer’s music purchasing decisions as well."