Ben McWhorter Joins Journal/Knoxville as LSM
February 25, 2014 at 3:41 PM (PT)
JOURNAL BROADCAST GROUP/KNOXVILLE has named BEN MCWHORTER Local Sales Manager for its four-station cluster, which includes Country WCYQ, Mainstream Top 40 WWST, Rhythmic Top 40 WKHT and Classic Hits WNOX.
A market vet since 2004, MCWHORTER previously served as GSM for CUMULUS Country WIVK, eventually rising to Market Manager. His broadcast experience includes NEW CITY COMMUNICATIONS/BIRMINGHAM and ARBITRON. MCWHORTER had been working with the JOURNAL cluster in a sales consultancy role since May 2013.
“We’re excited to have BEN join our team of talented sales professionals,” said JOURNAL/KNOXVILLE VP/GM CHRIS PROTZMAN.”His sales management experience coupled with his local market expertise will further position our cluster of stations as the ‘local advertiser’s first choice’ when results matter.”