Envision Networks Taps Sun Broadcast Group's 'Sun Latino' For Hispanic Ad Representation
March 26, 2014 at 6:03 AM (PT)
SUN BROADCAST GROUP has entered into an exclusive ad sales agreement with ENVISION NETWORKS to represent their Spanish language inventory. The inventory will be included in SBG’s SUN LATINO offerings that include CNN EN ESPAÑOL, FOX DEPORTES and ACCUWEATHER EN ESPAÑOL.
“I’ve known DANNO and the team at ENVISION NETWORKS for years now and have always been impressed with their ability to secure major affiliates for the great products they represent,” said SBG CEO JASON BAILEY. “The quality lineup of Spanish-language stations that they’ve put together is a true testament to their commitment to offer first class programming across every format.”
“JASON and his team at SUN BROADCAST will increase our presence in the Spanish advertising arena,” noted ENVISION Pres./CEO DANNO WOLKOFF. “They will represent our programming, services and online audio product lineups to Hispanic advertisers and maximize the scope of our network’s reach and frequency and the amount of impressions it delivers for clients.”