B103.9 = Lots Of Hot Air
April 29, 2014 at 9:27 AM (PT)
Big "ups" to BEASLEY Top 40 WXKB (B1039)/FT. MYERS-NAPLES, FL for taking the meaning of "station vehicle" to a much higher level!
B1039 had a BIG presence at the "Balloons over Paradise Festival" at SEMINOLE IMMOKALEE CASINO as the B1039 hot air balloon flew over SOUTHWEST FLORIDA on SATURDAY (4/26) accompanied by more than 50 other balloons. On SUNDAY, the B1039 balloon provided tethered rides for listeners.
PD ADAM STAR told ALL ACCESS, "This event drew thousands of people and it was great exposure for WXKB. It's another good example how programming and sales worked together to benefit our listeners with a fun event! Special thanks to Dir./Sales A.J. LURIE and VP/Market Manager BRAD BEASLEY for help making to it all happen here at the BBGI FORT MYERS cluster!