Big Machine, Cox Media Group Announce Licensing Deal
June 12, 2014 at 11:43 AM (PT)
BIG MACHINE LABEL GROUP (BMLG) and COX MEDIA GROUP (CMG) have announced a partnership designed to include revenue sharing for both broadcast and digital play. This is the first such deal CMG has struck with a record label.
“This agreement represents an exciting opportunity for COX MEDIA GROUP to work together with BIG MACHINE and their artists,” said CMG Pres. BILL HOFFMAN. “We believe that partnering directly with a label across our broadcast and digital platforms is mutually beneficial. We will ultimately enhance the opportunities for our fans, listeners, and our respective companies.”
Artists set to benefit from the pact are signed to BMLG’s wholly-owned imprints BIG MACHINE RECORDS and THE VALORY MUSIC CO. and include TAYLOR SWIFT, TIM MCGRAW, RASCAL FLATTS, REBA, JUSTIN MOORE, BRANTLEY GILBERT and THOMAS RHETT.
Added CMG’s EVP/Radio KIM GUTHRIE, “Among the many choices in the audio entertainment landscape, radio is now available to consumers through CMG’s exclusive radio apps, smartphones, NEXTRADIO, HD Radio, radio streaming on offerings like iHEART RADIO and TUNE-IN, and more. This deal and partnership will keep us in step with the listening habits and lifestyles of our listeners.”
CMG’s Country radio portfolio includes KKBQ/HOUSTON, WWKA/ORLANDO, KCYY/SAN ANTONIO, WHKO/DAYTON, KWEN/TULSA and WNGC/ATHENS, GA.
BMLG has similar revenue sharing agreements with radio groups BEASLEY, ENTERCOM and CLEAR CHANNEL.