Bob Hoffman To Keynote Radio Show
July 21, 2014 at 4:43 PM (PT)
Advertising luminary BOB HOFFMAN will present keynote address at the RADIO ADVERTISING BUREAU (RAB)/NATIONAL ASSOCIATION OF BROADCASTERS (NAB)'s RADIO SHOW on SEPTEMBER 10th at 3:45p. HOFFMAN, a partner in the TYPE A GROUP, LLC consulting firm, will speak on "The Golden Age of BS," which will reveal "the gulf between what we are being told by 'experts' and the reality of advertising and media today, with specific focus on broadcast radio."
"BOB is a trusted authority in the advertising business," RAB Pres./CEO ERICA FARBER said. "RADIO SHOW attendees are sure to benefit from his unique insights and compelling presentation. This year's provocative keynote will offer valuable takeaways that attendees can put to work at their stations."
HOFFMAN's keynote address will follow opening remarks from FARBER and NAB Pres./CEO GORDON SMITH. THE RADIO SHOW will be held SEPTEMBER 10th-12th in INDIANAPOLIS. To learn more about the 2014 RADIO SHOW, visit www.radioshowweb.com.