WKAZ/Charleston, WV Flips To 'Party' Variety Format As 'Tailgate 107.3'
August 11, 2014 at 4:01 AM (PT)
WEST VIRGINIA RADIO CORP. Classic Rock WKAZ (107.3 K-ROCK)/CHARLESTON, WV has flipped to a Variety format as "TAILGATE 107.3."
Market Manager CHRISTIAN MILLER, explaining the format, which includes hits from multiple formats including Country, Rock, Pop and "all-time party classics," told the CHARLESTON DAILY MAIL, "The iPOD generation has allowed our younger demographics to listen to all genres of music simultaneously, so we decided it was time give them that experience on the radio. TAILGATE is similar to your iPOD on a 50,000-watt transmitter."