E.B. Moss Named VP/Marketing Solutions For AdLarge Media
August 11, 2014 at 11:08 AM (PT)
WESTWOOD ONE VP/Strategic Marketing and Promotion Solutions E.B. MOSS has joined ADLARGE MEDIA as VP/ Marketing Solutions. MOSS headed the sales strategic marketing team for CITADEL-CUMULUS-WESTWOOD ONE since 2010; she also headed her own promotion marketing agency MOSS APPEAL/MOSS APPEAL GREEN and served as VP, Ad Sales Marketing at FOOD NETWORK. Her resumé also includes stips at LIFETIME and E! ENTERTAINMENT TELEVISION as well as spot cable ad sales representative NATIONAL CABLE COMMUNICATIONS.
ADLARGE CEO GARY SCHONFELD said, “E.B. is a consummate marketer. She has an innate perspective on clients’ goals, and is exceptional at inventing on-air, online, onsite, and social media promotions that boost a campaign to deliver a return on investment for advertisers and their agencies.”
ADLARGE Pres. CATHY CSUKAS said, “We’re delighted to welcome E.B. to the growing ADLARGE team. E.B.’s marketing acumen and creative abilities will enhance our reputation for developing personalized advertising campaigns, and advance ADLARGE’s position at the forefront of innovation.”
MOSS added, “I’m excited to join a growing company -- especially one that’s built on innovation, enthusiasm and experience. With a track record of success like GARY’s and CATHY’s, I know ADLARGE is poised for continued expansion. I’m eager to contribute some of my own experience -- and my passion -- to pioneering programs that can help us exceed advertisers’ expectations and fuel revenue growth for ADLARGE’s clients.”