KLIF Rebrands As Top 40 'Hot 93.3'
October 3, 2014 at 3:29 PM (PT)
CUMULUS Top 40 KLIF (i93)/DALLAS has re-branded as "HOT 93.3", launching today at 5p CT. HOT 93.3 will feature upbeat Top 40 hits with some fresh on-air faces, as CUMULUS is currently seeking additional on-air talent for the station.
“The new HOT 93.3 will bring to DALLAS Metroplex listeners the next generation of contemporary music," CUMULUS/DALLAS-HOUSTON Regional VP DAN BENNETT said. "We are incredibly excited about how it will serve both our listeners and advertisers.”
“The New HOT 93.3 will bring an energy and feel that is unique and totally customized for DALLAS/FORT WORTH," PD LOUIE DIAZ said, adding, "We will be live and local from 6a to 12 midnight and all over the streets of DFW! We think listeners will love the new sound of HOT 93.3.”