Alpha Media Louisville Raises $945,000 For Kosair Children's Hospital
November 26, 2014 at 8:26 AM (PT)
ALPHA MEDIA LOUISVILLE raised $945,000 during its 6th annual KOSAIR CHILDREN’S HOSPITAL RADIOTHON, which took place NOVEMBER 20-21 in the lobby of the hospital.
Over the past five years, ALPHA MEDIA'S LOUISVILLE stations Urban WGZB (B96.5), Top 40 WDJX (99.7 DJX), Rhythm Oldies WMJM (MAGIC 101.3), Top 40/Adult WXMA (102.3 THE MAX), and Oldies WGHL (105.1 GHL) have raised over $1 million dollars for the hospital. This year’s goal was to raise over $300,000, but with huge listener and sponsor support, the total was nearly equal to that of the past five years combined!
Market Manager, DALE SCHAEFER commented on the announcement, "This was a total team effort with our on-air staff appealing to the community to give, our sales team bringing in corporate sponsors, our production staff creating heart-warming vignettes and the rest of our staff helping out in so many other ways. This wonderful event has driven our team for six years and we look to do it many more in the future."
"Thanks to the commitment of ALPHA MEDIA and HORSESHOE SOUTHERN INDIANA, the community rallied around KOSAIR CHILDREN'S HOSPITAL once again at this year's radiothon, raising much-needed funds and helping us recognize the true heroes, our patients and families," remarked LYNNIE MEYER of CHILDREN'S HOSPITAL FOUNDATION.