WVLZ-A Re-Launches With Sports, Powered By Yahoo! Sports Radio
December 22, 2014 at 10:47 AM (PT)
HIT PARADE RADIO Sports WVLZ-A/KNOXVILLE has rebranded as SPORTS RADIO 1180 THE VLZ, and will now feature YAHOO! SPORTS RADIO.
“We are excited to connect with the KNOXVILLE market,” said YAHOO! SPORTS RADIO CEO DAVID GOW. “We are confident our programming line-up, combined with the locally-focused and branded sports news updates, will bring KNOXVILLE sports fans their daily sports fix.”
HIT PARADE RADIO Owner CHRIS LASH added, “Combining the excellent local hosts with YAHOO! SPORTS RADIO sets us apart in the KNOXVILLE market. The future of radio is technology, and YAHOO! SPORTS RADIO gets that. We're very excited about what we will bring to Sports Talk in KNOXVILLE and the entire Vol Nation.”