HoriPro Partner With Media Horse To License KISS, Marilyn Manson Catalogs
February 6, 2015 at 12:30 PM (PT)
HORIPRO ENERTAINMENT GROUP, the U.S. music publishing subsidiary of TOKYO-based entertainment conglomerate HORIPRO INC., and L.A.-based MEDIA HORSE, a top music licensing and creative marketing firm, today announced a long-term partnership to brand the company in the stateside marketplace.
MEDIAHORSE will provide HORIPRO with day-to-day creative synchronization licensing representation on behalf of its wholly owned publishing catalogs, including KISS, REO SPEEDWAGON, MARILYN MANSON, SOPHIE B. HAWKINS and JERRY REED, as well as songs by BLAKE SHELTON, CHRISTINA AGUILERA, ALISON KRAUSS, REBA McENTIRE and ELVIS PRESLEY. MEDIAHORSE will seek placements of these songs within motion pictures, movie trailers, TV shows, TV promos, television and web commercials, and videogames.
Some of these songs include KISS' "Rock and Roll All NIght," REO SPEEDWAGON's "Can't Fight This Feeling," MARILYN MANSON's "The Dope Show," SOPHIE B. HAWKINS' "Damn I Wish I Was Your Lover," JERRY REED's "Eastbound and Down' and ELVIS PRESLEY's "Guitar Man."
In addition to sync services, MEDIAHORSE will develop creative initiatives by which to further exploit HORIPRO’s catalog of copyrights and assist in establishing innovative A&R strategies to help drive future growth and expand the current roster.
“We are very excited with MEDIAHORSE’s sync strategies and their strong network within the industry,” said HORIPRO ENTERTAINMENT GROUP EVP NOBU YAMAMOTO. “We are looking forward to building and growing a unique and creative partnership together.”
Added MEDIAHORSE co-founder JOE BERMAN: “We are thrilled with the opportunity to work with HORIPRO and their amazing catalog of copyrights. It’s comforting to know that we have found the perfect strategic partner -- one who shares our vision and is equally passionate about music.”