Midroll Media Taps Chris Bannon As Chief Content Officer
February 19, 2015 at 4:11 AM (PT)
Podcast producer and ad sales representative MIDROLL MEDIA has named former NEW YORK PUBLIC RADIO News-Talk WNYC-A-F/NEW YORK Vice President for Content Development and Production and PD CHRIS BANNON as its new Chief Content Officer, based at the company's new NEW YORK office and studio.
BANNON said, "This is a great opportunity for anyone who loves audio. Although I've spent many years in radio and podcasting, the recent surge of public interest in this medium is truly exciting. I look forward to working with MIDROLL's smart, strategic, and passionate staff to explore new frontiers in audio entertainment, while helping their roster of great shows expand and find new audiences."
CEO ADAM SACHS said, "With our roots in EARWOLF, MIDROLL has always been a content first company, but we've never had a Chief Content Officer. Our strategy has always been, and continues to be, working with the best talent to help them create the most engaging and entertaining podcasts. We are excited to have a seasoned content specialist like CHRIS join our team to help us achieve a level of scale and infrastructure previously unseen and unexplored in the podcast industry.
"CHRIS has deep expertise with narrative, story-driven audio programming, alongside genuine comedy bona fides from his work on shows like WHAD'YA KNOW and A PRAIRIE HOME COMPANION. Combined with his sophisticated understanding of audience development, CHRIS has the ideal experience and vision to lead the creation of our next wave of innovative podcasts."