25-Seven Systems To Highlight Voltair At NAB 2015
First-Of-Its-Kind Device Optimizes, Provides Insight Into PPM Encoding
March 26, 2015 at 6:55 AM (PT)
25-SEVEN SYSTEMS will be showing off its "Voltair" device at NAB 2015. The company describes it as, "the first and only product that actively monitors and displays PPM encoding quality based on program material, enabling programmers to simulate decoding quality in various listener environments and actively process the signal to optimize PPM encoding based on adjustable parameters."
The company notes, "it has been said that ratings are a competitive game of inches. In the age of portable people meters, many stations’ ratings are directly tied to their revenue streams. PPM is potentially a much more accurate system than paper diaries, but program material and listening environment can both play roles in a station being 'heard' by the panelist's meter."
The Voltair manufacturers adds that, "while nothing can guarantee increased ratings or listenership, Voltair will ensure that stations get credit for as many PPM listeners to their signal as possible."
For more information or to download a whitepaper, visit www.telosalliance.com/25-Seven/Voltair.